How to Achieve a Mobile-Friendly Site with an eCommerce SEO Agency

Shoppers no longer stay behind their computers to shop at their favorite stores. They browse through eCommerce platforms on the go through their mobile devices. So, what does this mean for your business? If you run an online store, you must ensure that your site is mobile-friendly. Thankfully, you can employ the service of a reputable eCommerce SEO agency that can work your business through the process and achieve high returns on your investment. To understand the importance of having a mobile-friendly site for your online store, let us dig deeper into the concept itself.

What Does Mobile-Friendly Mean?

Your eCommerce SEO agency might have emphasized the need to have a mobile-friendly site but you just do not seem to understand what the hype is all about. Well, understanding what it is and how it affects your business would help you take the right step. Mobile-friendly refers to a website page that is suitable for smartphone viewing. The best SEO agency ensures that the website of their client is compatible with mobile devices. The goal is to enhance the convenience and experience of smartphone users on your website. When your “SEO company near me” designs a mobile-friendly site for you, you can expect improved conversions and a lower bounce rate.

What are the Effects of Mobile-Friendliness on SEO?

Mobile-friendliness is a ranking factor and it significantly affects search ranking. In other words, when you engage the best SEO agency and they design a mobile-friendly site for you, you can expect the percentage of your ranking influences to remarkably increase. In 2015, Google announced that it started using site mobile-friendliness as a ranking factor in mobile search. That means that if your site is not mobile-friendly, it cannot enjoy a high ranking on the search engine. Even while investing in link building in SEO, you must also pay attention to the mobile-friendliness of your site.

What is the Difference between Mobile-First Index and Mobile-Friendly?

Both terms are similar in words but quite different in meaning and how they affect your ranking. Mobile-First Index uses the smartphone site of a website as a search index but it is not a considered factor for ranking the site. Mobile-friendly on the other hand refers to a situation where the smartphone site of a website is easy to use. This affects the ranking of such a website. Every business with an online business must have a mobile-friendly site if they want to rank higher on search engines. You can explore SEO services near me to get a reputable SEO company near me to help develop and optimize your mobile-friendly site.

What Mobile-Friendly Measures are required of your eCommerce SEO Agency?

There are specific criteria that determine mobile-friendliness and Google already published this on its platform. SEO services near me providers should get conversant with these to improve their clients’ ranking.

• Refrain from using uncommon software on mobile devices, such as Flash and Java applets.
• Use easy-to-read text that does not require zooming to see.
• Ensure that the size of the content is the same as the size of the screen to avoid situations where users have to scroll or zoom sideways.
• Ensure that links are separated adequately to make it easy for users to tap their desired links.

Conclusion

Your eCommerce site or any site for that matter can achieve mobile-friendliness. All you need is a professional company with the expertise required for the task. It is also a great idea to choose an SEO provider that also understands link building in SEO.